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Slide:ology September 28, 2009

Posted by roshanbhula in Slide:ology, [Books] Visualization & Presentation.

Slideology connected with me because it bridged my past career in consulting with my side project, helping to launch a graphic design start-up.

Slideology lays out some of the basic concepts of graphic design: size, color, gridlines, whitespace, typeface, etc. but then tries to convince Powerpoint users to think more like a designer when approaching a presentation.

The book started by encouraging people to start with pens, pencils, and paper and draw out the ideas that will form a presentation. Diving right into Powerpoint is not an effective way to stimulate creativity and create new ideas. It reinforced the idea of mindmaps, affinity diagrams, and sketching.

The most compelling part of the book for me was the data section, where the key message was about communicating the ‘so what’ behind the data more than the data itself. The natural tendency to create a graph and add more data to it is usually wrong and clutters up the message. People don’t need all the data, they need to know why they should care.

Overall, a good read. One and a half thumbs up.



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